finish-filial

Niche Dating Ads Experience Worth Sharing

  • As part of testing the site some of you will find there are already accounts created under your name. I have sent an email to most (if not all) of you which if you reply I can send you over the login details so you can take the account over.

    If you didn't get an email just contact me on twitter (@creators_fm) and I will sort it out.

May 19, 2025
73
0
6
Hook:

Has anyone here tried running relationship ads on those really specific dating platforms? I mean not the big popular ones everyone talks about, but the smaller niche spots where people go with very clear intentions. I was curious for a long time if they even work or if it’s just money down the drain.

Pain Point:

For me, the main struggle was figuring out if it was even worth testing. When you put money into ads, especially relationship ads, you want to know they’re reaching the right people. The bigger sites get lots of traffic but also lots of competition. Smaller niche dating sites seem quieter, but then you’re left wondering if the audience is too small or if anyone actually clicks. I kept asking myself if I was just wasting budget experimenting with them.

Personal Test/Insight:

So I finally gave it a shot. I set up some simple ads targeting a smaller dating platform that focuses on people looking for long term relationships. Honestly, my first run was rough. Hardly any clicks and the wording in my ad felt off. But the second time around, I tweaked the messaging to sound more natural and matched it with what people were actually searching for on that site. That’s when I started noticing better engagement. The numbers weren’t huge compared to bigger platforms, but the quality of responses was surprisingly better. People who did click seemed more serious, and that mattered more to me than a high click count.

I also noticed that these niche platforms don’t forgive generic ad styles. If the ad doesn’t sound like it belongs in that space, it flops quickly. My takeaway was that smaller dating platforms actually reward you for putting a little more thought into how your ad feels, instead of just copying something that works on mainstream platforms. It’s like the audience is smaller but sharper, so you have to be sharper too.

Soft Solution Hint:

If anyone else is on the fence about this, I’d say it’s worth experimenting but go in with the mindset that it’s not about massive traffic. Think of it as focusing on quality over quantity. Start small, see how people respond, and adjust the tone of your ad so it feels like it’s speaking directly to the type of people that niche attracts. If you want a more detailed breakdown of what worked and what didn’t, I found this post really useful: Secrets to Running Relationship Ads on Niche Dating Platforms. It gave me a few pointers I hadn’t even considered before trying myself.

At the end of the day, I don’t think niche dating platforms are a magic fix, but if you’re tired of high competition and low quality traffic on big sites, they’re definitely worth testing. Just be ready to put in some extra thought into how you frame your ads. That little adjustment can make the difference between feeling like you wasted money and actually connecting with the right audience.

Suggested Anchor Text: Secrets to Running Relationship Ads on Niche Dating Platforms